UAE lawAll lawsRegulatorsCorporate TaxAMLVARADFSAADGM FSRAArakan Lexara WeeklyAcademyFree zones →Business activities →Tax and compliance terms →
LEXARA
by Arakan
Sign inSearch the library
Academy/VARA Compliance Series/Chapter 7
Chapter 7 · Marketing & Promotion Rules

Marketing Guidelines & Disclosures

Episode 07.1 · VARA Compliance Series

About this episode

What are VARA's primary rules regarding crypto marketing?

All promotional material targeting UAE residents must be clear, accurate, and explicitly flag the high-risk nature of virtual assets — with visible warnings that value can be lost and holdings aren't bank-deposit protected. Unlicensed platforms are strictly barred from advertising in Dubai at all.

Episode 07.1 — Chapter 7: Marketing & Promotion Rules | VARA Compliance Series.

Follow @arakan-forensic for the next episode as this series continues, chapter by chapter.

Educational Media. Not Legal Advice.

#VARA #Dubai #CryptoRegulation #VirtualAssets #UAECompliance #Web3Dubai

Compliance Officers & MLRO RequirementsInfluencers, Sponsorships, & Events

Go deeper than a 60-second breakdown

Ask Lexara any regulatory question and get a cited answer straight from the source law.

Search the library

Arakan Lexara Weekly

The week in UAE regulation, every Monday.

Key developments and what they mean, what firms are asked to do, and the deadlines coming up — from the DFSA, FSRA, VARA, CBUAE, FTA and more. Read the latest

One email a week. Unsubscribe with one click. We'll ask you to confirm first.

Arakan · All apps

Comply

Your compliance manager

Govern

Governance and board compliance

Onboard

Client onboarding (KYC/CDD)

Shield

Clients' regulatory compliance

Ledger

Clients' FTA compliance

Scout

Planning your UAE setup

Verify

Sanctions, PEP and adverse-media screening

Lexara

UAE rulebook library

Vault

Statutory records storage

Scope

What applies to you

A
Arakan

UAE compliance, from company setup to filing — for UAE companies and the firms that serve them.

© 2026 Arakan Forensic. All rights reserved.

Platform

  • Arakan home
  • All apps
  • Solutions
  • Pricing
  • Start free

Free tools & guides

  • UAE free zones
  • Mainland licence activities
  • Business activity look-up
  • Laws and rulebooks
  • Regulators
  • Arakan Lexara Weekly
  • Tax and compliance glossary

Company

  • Security
  • Careers
  • Privacy policy
  • Terms of service

Covers: Corporate Tax · VAT · AML/CFT · UBO · Trade licences · DFSA · ADGM FSRA · VARA · CBUAE · MOHRE · RERA

www.arakan.ae